Before you start

Questions people ask first.

If something here is unclear, say so and it gets rewritten. Nothing on this page is meant to be read twice.

What you get

What is the free check?

Four questions a couple in your city could type, asked once each to ChatGPT with web search and to Perplexity. You give your website, your city and what you do, and the result appears on the page in about a minute. No card, no call.

It is a sample, not a measurement. Two services, four questions, one run. Enough to see whether you come up at all.

What is in the full report?

Twenty questions written for your business after reading your site, asked three times each to Perplexity, ChatGPT with web search, Gemini and Claude. That is two hundred and forty answers a month.

You get a share per service with the movement since last month, a quote word for word from an answer, the names the services hand out most often, every question where you show up, every question where you almost show up, every question you lose with the names that take the place, the sites the answers were built from, and three actions written for your site.

It arrives as a PDF by email once a month.

Can I see one before I decide?

Yes. Every page of a full report is on the example page, with a note explaining what each part means. The studio in it is invented so that no real business is measured in public.

How the measurement works

What counts as showing up?

Two things count. Your name written in the answer, and your website cited as one of the sources the answer was built from. Both are counted, and the report shows which of the two happened.

Why ask the same question three times?

Because the answers move. Ask an AI service the same question twice and you can get two different lists. One run is a snapshot, not a measurement.

So each question is asked three times. You hold a stable place when you come up in at least two of the three runs. Come up in exactly one and the question lands in its own section, the near wins, which is usually where the least work is left to do.

Where do the questions come from?

Your site is read first: your style, the venues you keep coming back to, what you actually sell. The twenty questions are built from that, mixed with broad questions, price questions and questions about specific venues.

They never contain your name. The whole point is to see whether you turn up on an open question, the way a couple who has never heard of you would ask it.

Do you measure Google?

No. This measures four AI services: Perplexity, ChatGPT with web search, Gemini and Claude. Ordinary search ranking is a different job, and there are good tools for it already.

What it changes

Will this get me into the answers?

It measures and explains your visibility. It does not guarantee it, and anyone who promises you a place in an AI answer is guessing.

What the report gives you is the specific reason you are missing from a question, and what the studios named instead have that you do not.

How long before anything moves?

About a month, sometimes longer. The services have to find and read the new page before it can show up in an answer.

That is why the first two reports are spaced four to five weeks apart, and why the number that matters is the trend across months, not any single measurement.

Do you change my website for me?

No. You get the three actions, written for your site and your gaps, and you or whoever builds your site do the work. Nothing is installed, and nothing needs access to your site.

What if I work in a small town?

Then there are fewer names competing for the answer, which usually works in your favour. The questions are built around your city and the places you actually shoot, so a small market gets small market questions.

Practical

What does it cost?

Twenty nine dollars a month, or two hundred and ninety a year with two months free. If you only want one measurement and no trend, a single report is one hundred and forty nine dollars. No setup fee. The free check costs nothing and needs no card.

Can I stop?

Yes. The monthly plan runs month to month with no lock in. Stop and the reports stop with the next one. The yearly plan runs for the year you paid for.

Who is behind this?

Karin Lundin, a wedding photographer in Stockholm, who could not find herself in ChatGPT and started measuring instead of guessing. The reports are still read by hand before they go out.

Still the fastest answer

Run the check on your own site.

Four questions, about a minute, no card.

Run my free check

See a full report first